The Sweet Dilemma: The Scarcity of Sugar-Free Drink Options
In a world increasingly conscious of health and wellness, the demand for sugar-free options in our diets has surged. However, when scanning the aisles for a refreshing drink that's both healthy and devoid of added sugars, the choices seem disappointingly sparse. This begs the question: why are sugar-free drinks not more prevalent, and what makes them so unique? The Sugar Equation in India India's relationship with sugar is complex. Traditionally, sweets and sugary drinks have been integral to Indian culture and cuisine. However, this affinity for sweetness comes with health implications. According to a 2020 study by the Indian Council of Medical Research, nearly 29% of the Indian population is prone to diabetes, with a large part of this risk attributed to high sugar consumption. Despite these alarming statistics, the market for sugar-free drinks hasn't seen a proportionate growth. The Challenge in Crafting Sugar-Free Drinks One of the main challenges in creating no